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Terms of Service

The rules of using Mira. Written for humans first.

This is the agreement between you and Mira Labs, Inc. The plain-English version below is what we actually go by — it's the same legally as the formal one. If something seems unfair, write us and we'll talk.

Effective14 January 2026 Versionv3.2

By signing in, you agree to these terms. Most are obvious. We've called out the few that bite.

1 · Who's who

We are Mira Labs, Inc., a Delaware C-corp at 568 Bergen St, Brooklyn NY 11217. You are the business owner or operator hiring Mira to handle your inbox. Mira is the software agent that reads, replies, books, and audits on your behalf.

2 · Your account

  • You must be 18+ and authorized to bind the business you're signing up for.
  • Keep your login secure. We don't store your password — we use OTP, SSO, or social sign-in.
  • One business per account. If you run multiple shops, use Studio plan or open separate accounts.

3 · How you use Mira

You can use Mira to manage your own messaging channels. You may not:

  • Use it to spam, harass, or send unsolicited bulk messages
  • Run scams, sell illegal goods, or impersonate someone you're not
  • Reverse engineer Mira, scrape it, or build a competitor on top of our API
  • Connect a channel you don't have lawful access to (e.g. someone else's WhatsApp)

If we see any of the above, we'll suspend your account and refund the current billing period. Some violations (scams, harassment) we report to authorities.

4 · What the agent does for you

Mira replies to your messages, books slots, sends quotes, and surfaces audits. It is software — confident, but not infallible. So:

The honest bit

Mira will sometimes get something wrong. Every reply has an undo for 24 hours. Every quote and every booking is tagged in your dashboard. You are responsible for the final reply, because it's coming from your business. We give you the tools to monitor and reverse — use them.

We don't promise specific revenue, recovery, or response times. Our published averages are network-wide, not guarantees for your shop.

5 · Your data, your customers' data

Three rules, no asterisks:

  1. Your conversations are yours. You can export them as JSON or CSV any time. You can delete your account and we delete your data within 30 days.
  2. We don't train on you. Your data tunes your voice for your account. It is never used to improve a model another customer uses.
  3. You're the data controller, we're the processor. The full DPA spells out the GDPR/CCPA roles. Read it →

6 · Money & cancellations

  • Subscriptions renew monthly or annually, whichever you picked. Cancel any time from billing — your seat stays live through the period you paid for.
  • Annual plans: prorated refund if you cancel within 30 days. After that, no refund, but no auto-renew either.
  • Performance plan: invoiced monthly, you have 14 days to dispute any line item. Disputed lines are credited automatically while we look.
  • Late payments: we email twice, then pause replies (we still keep your data and dashboard). No service after 60 days late.
  • Taxes are on you. We collect sales tax where required by law.

7 · When things go sideways

The legal version of this is long. The short version:

  • If Mira breaks (outage, bug), our liability is limited to the fees you paid in the last 12 months.
  • We are not liable for what your customers say to you, what you say back, or what happens after Mira hands a thread to a human.
  • We carry general liability + cyber insurance. Ask for the cert if you need it.
  • Force majeure is real — earthquakes, channel API meltdowns, the internet being on fire — those aren't on us.

8 · Changes to this agreement

We may update these terms. If we make a material change, we'll email you 30 days before it takes effect, and you can cancel any time before then with a full prorated refund. Cosmetic changes (typos, clarifications) we just publish.

9 · Law & venue

This agreement is governed by the laws of the State of New York. Disputes go to the courts of New York County, unless you and we agree to arbitration in writing. Class actions waived — but we'd much rather email you back than litigate.

Questions? Email terms@sibuor.com or DM @miraops. Yes, we DM ourselves.

This is the formal legal version, in case you need it for procurement, your lawyer, or a long flight. It is legally equivalent to the Plain English version.

1 · Parties & Definitions

This Master Subscription Agreement ("Agreement") is entered into by and between Mira Labs, Inc., a Delaware corporation having its principal place of business at 568 Bergen Street, Brooklyn, NY 11217 ("Mira," "we," "us," or "our") and the entity or natural person identified during account registration ("Customer," "you," or "your"). "Service" means the Mira software-as-a-service platform, including all features, web interfaces, application programming interfaces, agents, dashboards, audits, integrations, and documentation made available by Mira from time to time.

2 · Account Registration & Authority

The individual accepting this Agreement represents and warrants that (a) they are at least eighteen (18) years of age, (b) they have the full legal authority to bind the Customer entity, and (c) all information provided during registration is true, accurate, current, and complete. Customer is responsible for all activity occurring under its account credentials and shall promptly notify Mira of any unauthorized access.

3 · Acceptable Use

Customer shall not, and shall not permit any third party to: (i) transmit unsolicited bulk communications, spam, or content that violates applicable anti-spam or telemarketing laws including but not limited to the CAN-SPAM Act and TCPA; (ii) impersonate any person or entity or misrepresent its affiliation; (iii) engage in fraud, money laundering, or the sale of goods or services prohibited by law; (iv) reverse engineer, decompile, disassemble, scrape, or otherwise attempt to derive the source code or underlying ideas of the Service; (v) build a competing service using the Service or any data obtained therefrom; or (vi) connect, access, or operate any messaging channel for which Customer lacks lawful authorization.

4 · Service Description & Limitations

The Service includes automated agents that interact with end-users on Customer's behalf. Customer acknowledges that such automated outputs are probabilistic and may contain errors, omissions, or material that does not perfectly reflect Customer's intent. Customer retains sole responsibility for review, ratification, and ultimate accountability for any communication sent through the Service. Network-wide statistics published by Mira (including response times, recovery rates, and revenue figures) are aggregate metrics and do not constitute representations or warranties regarding Customer's individual outcomes.

5 · Data & Privacy

Customer is the "controller" and Mira is the "processor" (as those terms are defined under the EU General Data Protection Regulation) with respect to Personal Data processed via the Service. The processing is governed by the Data Processing Agreement incorporated herein by reference (the "DPA"), available at /site/dpa.html. Mira shall not use Customer Data to train, fine-tune, or improve any model used by any other customer of Mira. Mira shall delete or return all Customer Data within thirty (30) days of termination, subject to applicable legal retention obligations.

6 · Fees, Billing & Termination

Customer shall pay the fees set forth in the applicable order or plan selection. Subscription fees are billed in advance on a monthly or annual basis as elected by Customer. Performance-tier fees are billed monthly in arrears on the basis of Recovered Revenue, as defined in the Order. Customer may dispute any invoiced line item within fourteen (14) days; disputed amounts shall be credited pending good-faith resolution. Either party may terminate for material breach upon thirty (30) days' written notice if such breach remains uncured.

7 · Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL EITHER PARTY'S AGGREGATE LIABILITY ARISING OUT OF OR RELATING TO THIS AGREEMENT EXCEED THE TOTAL FEES PAID OR PAYABLE BY CUSTOMER TO MIRA IN THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM. IN NO EVENT SHALL EITHER PARTY BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, REGARDLESS OF THE FORM OF ACTION.

8 · Modifications

Mira may amend this Agreement from time to time. Material amendments shall be effective thirty (30) days after written notice to Customer (which notice may be delivered via email or in-product notification). Customer's continued use of the Service following such notice constitutes acceptance. Should Customer object to a material amendment, Customer may terminate this Agreement and receive a pro-rata refund of any prepaid, unused fees.

9 · Governing Law & Venue

This Agreement shall be governed by and construed in accordance with the laws of the State of New York, without regard to conflict-of-laws principles. The parties consent to the exclusive jurisdiction of the state and federal courts located in New York County, New York, except that either party may seek injunctive relief in any court of competent jurisdiction. THE PARTIES WAIVE ANY RIGHT TO PARTICIPATE IN A CLASS ACTION OR CLASS-WIDE ARBITRATION.

Need this as a signable PDF for procurement? Email legal@sibuor.com.